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Digital Marketing Manager
Frontiers
Fully Remote
role reference:  wyw_#00516
Location
Fully Remote
Salary
Competitive salary
Contract Full-time
Industry Research
Hours 35 - 35 Hours
  • DIGITAL MARKETING
  • Email Marketing
  • Google Ads
  • Social Media
  • Social Media Marketing
  • Instagram
  • FACEBOOK
  • TWITTER
Description:

We are seeking an experienced Digital Marketing Manager to come and join our fast-growing Marketing & Communications department. This role reports into our Head of Digital Marketing and will play a key part in the conceptualization and development of our strategic digital marketing activities aiming to increase brand awareness and drive conversions in line with the core business objectives. The position will also be responsible for managing a team of specialists designing and executing various campaigns.

You will be joining an international team of Marketing and Communications professionals and join us on our journey to make science open.

Key Responsibilities

  • Develop a digital marketing strategy – using social media, Google advertising and email marketing where relevant – and set goals to increase brand awareness and engagement, lead generation and content acquisition 
  • Implement, manage and optimize campaigns 
  • Create content; test creatives, landing pages and new remarketing tactics
  • Define tactics to reach new audiences and re-engage existing ones 
  • Work with the relevant teams across the business to deliver key targets and support business growth 
  • Support and enable team members from other departments on social media best practices 
  • Manage a team of digital marketing specialists, monitor their performance and professional development, set objectives and conduct annual appraisals 
  • Define and monitor key metrics to assess the performance and impact of the campaigns and maximise the return on investment 
  • Oversee and track the annual budget and ensure it is fully maximized 
  • Report to stakeholders on performance and adjust strategies where necessary 

Requirements

  • Education: Bachelor’s Degree in communications or digital marketing or any relevant field 
  • Proven extensive experience managing and optimizing high-volume paid social media and Google (search, display, video) campaigns 
  • Excellent writing, editing and proofreading skills, with the ability to communicate complex topics in laymen words 
  • Clear focus on results and analytical skills, capacity to understand trends while looking at data 
  • Ability to produce clear and concise data-driven presentations and reports 
  • Proven track record of using key tools such as Google Ads Manager, Ads Editor, Analytics and Keyword Planner; SEMrush; Facebook Ads, Twitter Ads, LinkedIn Ads; Hootsuite. 
  • Strong command of written and spoken English
  • Desirable: Certification in Google Ads and Google Analytics 
  • Desirable: Experience with Marketing Cloud 
  • Agency experience a plus 
Key skills:
  • DIGITAL MARKETING
  • Email Marketing
  • Google Ads
  • Social Media
  • Social Media Marketing
  • Instagram
  • FACEBOOK
  • TWITTER
Competitive salary

CONTRACT

INDUSTRY

Role Type

35 - 35 Hours
Flexibility:
Working Patterns
Flexi-Time
Full-time
Flexibility:
Workplace
Remote or Mobile Working
Work From Home (WFH)
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