By using this website, you agree to our use of cookies. We use cookies to provide you with a great experience and to help our website run effectively.
Work Your Way Logo Close menu
Work Your Way Logo
Channel Marketing Manager
GitLab
Fully Remote
role reference:  wyw_#00505
Location
Fully Remote
Salary
Competitive salary
Contract Full-time
Industry Information Technology and Services
Hours 40 - 40 Hours
  • Marketing
  • DIGITAL MARKETING
  • Sales Management
  • Sales Process
  • CHANNEL MARKETING
Description:

The GitLab DevOps platform empowers 100,000+ organizations to deliver software faster and more efficiently. We are one of the world’s largest all-remote companies with 1,800+ team members and values that guide a culture where people embrace the belief that everyone can contribute.

Channel Marketing Managers work with our channel account managers, field marketing managers, global channel marketing team driving customer acquisition and revenue growth for GitLab.

This team works from a global charter to develop key services offerings and repeatable practices that scale to support our growing partner and channel ecosystems. The team is responsible for working cross-functionally with channel sales, marketing operations, product marketing, finance, and legal to ensure our programs reflect GitLab’s culture, goals and objectives while mandating they are held to the highest ethical standards. The Channel Marketing Manager reports to the Director of Global Channels and Alliances Marketing.

What You'll Do In This Role

  • Create and foster deep relationships with marketing counterparts in our Select partner community. Work together to identify growth goals and develop multi-quarter, integrated demand generation campaigns that align to those goals.
  • Educate our partners on the marketing services offerings that GitLab has developed for their use. Offerings include: co-branded, dynamic partner microsites, on-prem and SAAS free trial program, partner references program and many more.
  • Incorporate marketing services offerings into every partner campaign.
  • Measure, monitor and adjust campaigns to ensure long term success.
  • Develop standard, repeatable and stable processes that promote and enable operational efficiency.
  • Work with Channel Marketing Director to identify top producing partners; key success factors for replication and scale.
  • Implement channel marketing initiatives, programs, communication vehicles, and sales tools to drive increased market adoption and channel revenue goals.
  • Accurately track activity performance and provide well-informed recommendations on future resource and budget allocation.
  • Complete other duties as assigned to meet company channel goals.

We're looking for 

  • Past experience developing integrated campaigns with partners.
  • Ability to articulate results to key stakeholders.
  • Ability to demonstrate success in building strong relationships in a remote environment.
  • Ability to demonstrate how to influence without authority.
  • Ability to learn and use GitLab. 

Performance Indicators

  • Meet/exceed assigned quarterly OKR's
  • Meet/exceed NFO SAO goals (new first order sales accepted opportunities)
  • Meet/exceed Select partner growth expectations
  • Positive feedback from peers, Channel Account manager and partner colleagues

Also, we know it’s tough, but please try to avoid the confidence gap . You don’t have to match all the listed requirements exactly to be considered for this role.

Key skills:
  • Marketing
  • DIGITAL MARKETING
  • Sales Management
  • Sales Process
  • CHANNEL MARKETING
Competitive salary

CONTRACT

INDUSTRY

Role Type

40 - 40 Hours
Flexibility:
Working Patterns
Flexi-Time
Full-time
Flexibility:
Workplace
Remote or Mobile Working
Work From Home (WFH)
Similar Roles
Finance Admin
265.7km | , UK
5 - 10 Hours
Hour
£15
Principal Auditor
2.9km | , UK
35 - 35 Hours
Competitive salary
Senior Counsel
2.9km | , UK
35 - 35 Hours
Competitive salary
Valuations Manager - GCT
2.9km | , UK
35 - 35 Hours
Competitive salary
Quantitative Analyst
2.9km | , UK
37.5 - 37.5 Hours
Competitive salary
Associate - Asset Management Department
8.9km | , UK
35 - 35 Hours
Annual
£47K - £57K
Senior Prudential Risk Associate
8.9km | , UK
35 - 35 Hours
Annual
£75,000
Senior Prudential Risk Associate
533.6km | , UK
35 - 35 Hours
Annual
£67,500
Business Architect - Senior Manager
3.1km | , UK
37.5 - 37.5 Hours
Competitive salary
Early Careers Recruiter
2.9km | , UK
37.5 - 37.5 Hours
Competitive salary
Finance Admin
265.7km | , UK
5 - 10 Hours
Hour
£15
Principal Auditor
2.9km | , UK
35 - 35 Hours
Competitive salary
Senior Counsel
2.9km | , UK
35 - 35 Hours
Competitive salary
Valuations Manager - GCT
2.9km | , UK
35 - 35 Hours
Competitive salary
Quantitative Analyst
2.9km | , UK
37.5 - 37.5 Hours
Competitive salary
Associate - Asset Management Department
8.9km | , UK
35 - 35 Hours
Annual
£47K - £57K
Senior Prudential Risk Associate
8.9km | , UK
35 - 35 Hours
Annual
£75,000
Senior Prudential Risk Associate
533.6km | , UK
35 - 35 Hours
Annual
£67,500
Business Architect - Senior Manager
3.1km | , UK
37.5 - 37.5 Hours
Competitive salary
Early Careers Recruiter
2.9km | , UK
37.5 - 37.5 Hours
Competitive salary
All rights reserved. © 2021 WorkYourWay