2.7km | , UK
|Hours||37.5 - 37.5 Hours|
A fantastic opportunity to work on the marketing and publicity campaigns for our range of children’s reference books across well-known brands including Collins and National Geographic Kids. You will form a key role in helping to position and grow our place in this sector of the market.
In your first 6 months
You will have the opportunity to work on a major campaign for i-SPY as we look to expand the product offering within the brand. You will manage the 2022 edition of the National Geographic catalogue up-dates through to print and also learn how to run effective marketing campaigns on Amazon.
Key Tasks and Accountabilities
Work with the Marketing and PR Director to develop, write and implement multi-channel marketing and PR plans
Produce marketing and PR campaigns that deliver ideas with accuracy and flair
Targeting appropriate audiences with relevant messages and appropriate use of design
Set up and manage digital marketing campaigns across social, email, online advertising and Amazon marketing
Coordinate PR coverage including the writing of press releases, sending review copy mailings and pitching author interviews
Update and deliver trade catalogues
Work with freelancers across marketing, publicity and design
Measure and report on campaign performance
Work with the sales team to provide ongoing support, materials and sales initiatives as required
Knowledge and Experience
Proven track record in managing or supporting on marketing campaigns utilising all elements of the marketing mix- Email, PPC, PR, advertising.
Well-organised with the ability to prioritise and meet deadlines.
Use initiative to develop new ideas and solve problems.
Ensure that all marketing output is customer-focused and responds to key market trends and initiatives across markets.
If you wish to discuss anything regarding this position and/or your application to this role, please reach out directly to our Senior Recruitment Manager at Kally.email@example.com with subject heading ‘Vacancy Query’ plus the job title and we will aim to get back to you within 5 working days.