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Direct Marketing Manager - Digital Acquisition
Shelter
2.8km | , UK
role reference:  wyw_#00394
Location
2.8km | , UK
Salary
Annual
£43,969
Contract Full-time
Industry Non-Profit Organisation
Hours 35 - 35 Hours
Closing date 11/09/2022
  • Marketing and Advertising
  • DIGITAL MARKETING
  • Social Media
  • Social Media Marketing
  • Nonprofit Organisations
  • Nonprofit Volunteering
  • PAID SOCIAL
  • DIGITAL PR
Description:

Calling all creative and inventive individuals.  Are you a born leader with impressive digital expertise and an innovative creative skillset?  Looking to make a transformative difference to the lives of those within the housing crisis who need drastically need our help?

Join Shelter in the highly rewarding role of Direct Marketing Manager for Digital Acquisition – a golden opportunity to join a pioneering charity where you will play a vital role in delivering our multi-million-pound campaign at winter and work across Shelter’s new individual supporter digital channels, propositions and products year-round.

About Shelter

A home is a fundamental human need, as essential as education or healthcare. Yet millions of people across Britain struggle on a daily basis with homelessness, bad housing conditions, soaring rents, discrimination and the threat of eviction. So, we are striving for change, with individuals, in communities, across society, and leading the way to a safe home. We need ambitious, best-in-class individuals who are passionate about our cause to join us at this exciting time. This is your chance to play a part in the fundamental change we are striving to achieve.

At Shelter we are united by our purpose to defend the right to a safe home. Our enemy is the social injustice at the core of the escalating housing emergency. We believe that to win that fight, we must be representative of the people we are here to help and those who support our movement for change. In all our people decisions, we take pride in being inclusive, fair, equitable and transparent. We have committed to combat racism both within and outside Shelter and welcome you on our journey to becoming a truly anti-racist organisation.

About this exciting role

This is a great opportunity for someone who is looking to excel in digital fundraising and marketing strategy and oversee the effective implementation of plans. Working alongside a dynamic and ambitious team delivering the Individual Giving programme and calling on your constant curiosity for industry leading campaigns and ideas, your focus will be on BAU and delivery and leading on inspiring the team and sharing your knowledge and skills.

We will count on you to lead on the development and delivery of the Individual Giving strategies and proactively manage the team to develop and optimise insight-driven supporter-led campaigns and work cross-departments to deliver an exceptional and integrated supporter experience.

You will take an active role in investigating, testing and rolling out digital-led innovation and improvements of current products, platforms, and make a vital contribution to projects in development, while ensuring you provide effective management and development to our Senior Direct Marketing Executive for digital acquisition, ensuring they deliver on objectives 

About you

This key role requires an innovative individual with a natural creative flair and digital expertise, including digital marketing and developing digital supporter / customer journeys and engagement for end-to-end campaign management of paid social, search and digital PR.  You will also have a strong track record of applying best practice in marketing communications and substantial experience in drawing up digital marketing strategies.

A natural communicator, you will be an expert in communicating digitally, and possess strong project and campaign management skills, with an ability to manage multiple projects at once. A collaborative, results-driven and adaptable approach to your work is vital, as are effective management and leadership skills with the ability to manage, motivate and develop others.

£39,139 per annum plus £4,830 London Weighting (if applicable) + excellent benefits

Key skills:
  • Marketing and Advertising
  • DIGITAL MARKETING
  • Social Media
  • Social Media Marketing
  • Nonprofit Organisations
  • Nonprofit Volunteering
  • PAID SOCIAL
  • DIGITAL PR
Annual
£43,969

CONTRACT

INDUSTRY

Role Type

Closing Date

35 - 35 Hours
Flexibility:
Working Patterns
Flexi-Time
Compressed Hours
Full-time
Flexibility:
Workplace
Hybrid Working (Office / Home)
Work From Home (WFH)
Office Working
Flexibility:
Life event
Career Breaks / Sabbatical
Shared Parental Leave
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